🏟️🎙️ Christian Ponder | S2 E3
Building "Soho House for Athletes"
Sports are serious business.
On Under the Number, Brent Peus goes deep with the innovators driving the business of sport—from elite athletes and investors to visionary founders and executives.
Get inside the deals, trends, and disruptions reshaping the industry. Whether you’re a fan, entrepreneur, investor, or industry insider, Under the Number offers cutting-edge insights into the world of sports business.
🏈 ⚽️ 🏀 ⚾️ 🎾 🥍 🏐 ⛳️ Know an athlete or someone in sports business? Do them a favor—share this episode and help them stay ahead of the game.
The Connection: Believe it or not…this one was a LinkedIn DM. I mentioned my episodes with leaders from other Will Ventures-backed companies, DubClub and (not yet released) Fanstake. Christian replied quickly, and we recorded just a week later.
Quote of the Episode: "When I couldn’t find a community that felt like home after sports, I realized I had to build it myself. The Post is for athletes who’ve transitioned into the business world but still crave that sense of team—a place where everyone pushes each other to improve, compete, and grow just like we did in sports."
Bet You Didn’t Know: Christian has a daughter named Bowden, a tribute to the legendary Bobby Bowden, who coached at FSU for 34 seasons (and also coached Christian’s father, David).
Watch on YouTube:
Spotify:
Apple Podcasts:
Former NFL quarterback Christian Ponder opens up about his path from Florida State to being selected 12th overall by the Vikings, and his 6-year career in the league.
In a candid conversation about life after sports, he shares why the hardest part of retiring wasn't leaving the game - it was losing the locker room culture and team environment. That insight led him to create The Post, a community helping elite athletes thrive in their next chapter.
Ponder discusses the unique challenges athletes face post-career, why traditional networking falls short, and how bringing competitors together is creating something powerful beyond the game.
